Greg came to us through a referral from Andrea at the Carbondale Chamber of Commerce with a clear vision: a Main Street retail store that brings the beach and the mountains together under one roof.

With 16 years of experience in retail and apparel, Greg arrived with an extensive brand document and a well-defined picture of how he wanted his store to launch and grow. Our job was to bring that vision to life visually.

We began with the logo, establishing a mark that captures the easygoing spirit of beach life and the rugged character of the Rockies. From there, we moved quickly into storefront signage, giving Mountain Tide a strong presence on Main Street.

Every design decision supported Greg's larger goal: a memorable, branded shopping experience anchored by attentive, knowledgeable staff who help every customer find the right fit.